LET'S TALK

Portfolio

LET'S TALK

Hi! I'm María.
Welcome to my portfolio!

Here, you can learn about my work, skills, experiences and achievements. My passion for my work is evident throughout. Take a look around - and if you have any questions, please get in touch!

CLIENTS

WHAT I DO

UX/UI

Designing products that meet the user’s needs, focusing on user research and finding the most appropriate and visual solution.

BRANDING

Considerign my design iterative, empathetic, and collaborative. From my paper piles of thumbnails to the precision of a pixel.

CONTENT

Achieving greater brand recognition and effective customer acquisition-loyalty. Using web analytics tools to monitor website traffic.

MARKETING

Achieving greater brand recognition and effective customer acquisition-loyalty. Using web analytics tools to monitor website traffic and optimization.

MY VALUES

VISION

Our relentless pursuit of a shared vision fuels our creativity and propels us forward. With clarity and foresight, we craft strategies that align with our clients' goals and aspirations, transforming their dreams into reality and shaping a future worth embracing.

INNOVATION

Innovation is at the core of everything we do. We embrace curiosity, explore uncharted territories, and challenge the status quo. By pushing boundaries and thinking outside the box, we create groundbreaking solutions that disrupt industries and inspire audiences.

CONNECTION

We believe in the power of connection. We strive to build bridges between brands and their audiences, fostering genuine and lasting relationships. Through compelling storytelling and meaningful interactions, we create experiences that evoke emotions, strengthen bonds, and cultivate trust, ultimately turning customers into brand advocates.

CONTACT

Whatever you want, don't hesitate!

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ALISEDA

The aliseda group wants to unify its two internal tools. To do so, they want to create a small design system to be able to make use of some basic components in the creation of this one.

TYPE

UI PROJECT

TIMELINE

2 MONTH

YEAR

2023

CONTENT

UI KIT

COMPONETS

INTERNAL TOOL

CHALLENGE

Addressing the UI Kit project for Aliseda and their internal tool, we faced several challenges.

Firstly, the diversity of old tools Aliseda had in its arsenal presented a significant challenge.Integrating all these tools into one cohesive platform was a significant undertaking.

Additionally, the lack of consistency and coherence in the previous tools posed another major challenge. Creating a UI Kit that ensured visual and interaction consistency throughout the new tool was essential for improving efficiency and usability.

Last but not least, aligning the project with end-user needs was crucial. Understanding their workflows and requirements was essential to ensure that the new tool and resulting UI Kit met their needs optimally.

DEVELOPMENT

Throughout the project's development, several key actions were taken.

Firstly, thorough research was conducted to understand the functionalities and deficiencies of the existing tools. User feedback was collected, and areas for improvement were identified.

Then, several prototypes were created and subjected to usability testing to iterate and refine the UI Kit's design. Emphasis was placed on simplicity, consistency, and accessibility throughout.

Additionally, close collaboration with software development teams, business analysts, and Aliseda stakeholders ensured smooth implementation and alignment with project objectives.

SOLUTION

The provided solution focused on several key aspects.

Firstly, a comprehensive set of user interface components was developed, spanning from buttons and forms to navigation elements and data visualization. This UI Kit was designed to be modular and scalable, allowing for easy customization and adaptation as Aliseda's needs evolved.

Finally, the new internal tool was developed using the UI Kit, ensuring consistent and efficient implementation. Training and ongoing support were provided to ensure successful adoption by end-users.

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